"The Senses are the fast track to Human Emotion"
Kevin Roberts
Lynn Sayers McHattie
'Intuitive and creative’; Lynn combines significant experience in strategic business development; including branding, intellectual property, product development and marketing gained in the textile industry.

A Heriot Watt ‘Design’ graduate, she has recently completed her MBA, specialising in branding in the apparel industry.

In addition to her consulting work, Lynn is Creative Director of Wearable Technologies Limited, a business that adds value to apparel through the use of technology.  Prior to this Lynn was Head of Innovation and Creativity for Chilton, a major fabric supplier to M&S and global sports brands. Lynn has a proven track record in developing concepts into commercial products in conjunction with managing and leveraging intellectual property assets. Her strengths are developing product solutions and mechanisms, which protect the innovation; including ingredient branding. She has acquired a reputation for translating major consumer trends. 

Lynn managed the development of a unique branded product range, TechnoSkin®.  Protecting the IP, creating the brand and applying the appropriate business model to maximise value for the company, culminating in winning the Scottish Enterprise Award for Innovation and Creativity.

She is a non-executive Director of Cardonald College (Glasgow) and is particularly involved in the Department of Fashion and Design.

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